In sound mind all vinyls how to#

In some cases, 12вЂќ records are to be played at the same speed as a 7вЂќ record. However, the speeds are not necessarily linked to the size of the record. Vinyl records come in a few different sizes, and are to be played at a few different speeds. According to Drake and The Internet, the next one may be 1989. So donвЂ™t expect Taylor Swift to stop cranking out vinyl records anytime soon. And, similar to sneakers, a huge chunk of vinyl sales take place on secondary markets. LPs regaining their status as the most popular physical music format for the first time since 1991 garnered its share of headlines a few months ago, but itвЂ™s probably been true for years: vinyl sales are probably being undercounted.ДЄs JaffeeвЂ™s tome notes, only 250 record stores actually report data on their vinyl sales, yet there are 1,400 that participate in Record Store Day. вЂњItвЂ™s no coincidence that vinylвЂ™s exponential growth year-to-year over the past 15 years syncs up exactly with RSDвЂ™s launch,вЂќ writes Larry Jaffee in his deeply-researched and thoughtfully-written book, Record Store Day: The Most Impossible Comeback of the 21st Century, published earlier this month. (Photo: Andrew Lipovsky/NBCU Photo Bank/NBCUniversal via Getty Images)

In sound mind all vinyls how to#

Taylor Swift knowns how to move vinyl-all too well. Its first drop of limited-edition releases by artists young and old moved 1.55 million units in the U.S. So, as vinyl continues its comeback, those same elements of supply and demand are at play.В Last year, as usual, Record Store Day added plenty of fuel.

That turned out to be the formula for a billion-dollar brand. His strategy with Yeezy: launching modest runs of $200 shoes and allowing the frenzy to drive demand on the secondary market. And, especially in the case of Record Store Day, consciously producing LPs in small runs further stimulates demand.ДЄnd while Taylor SwiftвЂ™s Keds never had the sort of limited edition drops that would send sneakerheads lining up around the block to grab a pair, the opposite holds true for A-list hip-hop acts like Kanye West. Records these days are produced in limited quantity partly because thereвЂ™s a backlog on the production side, as the number and capacity of pressing plants hasnвЂ™t caught up to demand. One of the key dynamics driving vinylвЂ™s recovery is the element of scarcity. After all, as Swift and others have shown, selling sneakers and moving music often require a similar set of skills. вЂњAnd we, the artists, have the fans to thank for this pleasant surprise.вЂќДЄlso deserving of gratitude for this LP renaissance: the ragtag band of music industry veterans and independent store owners that came up with the idea of Record Store Day-and turned vinyl records into sneakers. вЂњItвЂ™s been a true joy for me to watch vinyl sales grow in the past few years,вЂќ Swift declared. by 2021, that number had soared to 41.7 million. The landscape has shifted dramatically since 2007, when just 1 million vinyl records were sold in the U.S. So itвЂ™s no wonder Swift serves as this yearвЂ™s global ambassador for Record Store Day, which celebrates its 15th anniversary tomorrow. Incredibly, roughly one-third of those were vinyl records.

Swift moved 2.4 million albums in the U.S. Amid the pandemic, though, SwiftвЂ™s top product is something that seems to have taken a back seat in the music business of late: music. Her commercial appeal helped her earn $80 million in 2021, making her the highest-paid woman in music.

Taylor Swift has shilled everything from CapitalOne credit cards to Keds sneakers over the years.